States and territories to harmonise liquor control regulations by developing and implementing best practice nationally consistent approaches to the policing and enforcement of liquor control laws, including
- Outlet opening times and outlet density
- Accreditation requirements prior to the issuing of a liquor licence
- Late-night and other high-risk outlets
- Responsible serving of alcohol and training model
Increase available resources to develop and implement best practice for policing and enforcement of liquor control laws and regulations, relating to:
- Optimal levels of enforcement of drink-drinking laws
- Intelligence-led, outlet-focused systems of policing and enforcement
- Annual review of liquor licences as part of annual licence renewal process
- Demerit points penalty systems for licensees who breach liquor control laws, with meaningful and graduated penalties depending on the severity and frequency of the offence
- Monitor and report on enforcement of legislation
Develop the business case for a new COAG national partnership agreement on policing and enforcement of liquor control laws and regulations

2. Increase public awareness and reshape attitudes to promote a safer drinking culture in Australia

Develop and implement a comprehensive and sustained social marketing and public education strategy at levels likely to have significant impact, building on the National Binge Drinking Campaign and state campaigns to:
- Help build a national consensus on healthy alcohol consumption
- Raise awareness and understanding of NHMRC guidelines
- De-normalise intoxication
- Raise awareness of the longer term risks and harmful consequences of excessive alcohol consumption

3. Regulate alcohol promotions

In a staged approach, phase out alcohol promotions from times and placements which have high exposure to young people aged up to 25 years, including:
- Advertising during live sport broadcasts
- Advertising during high adolescent/child viewing
- Sponsorship of sport and cultural events
Monitor and evaluate the effectiveness of the voluntary approach to alcohol promotions agreed by the Ministerial Council on Drug Strategy in April 2009
Introduce independent regulation through legislation if the co-regulatory approaches are not effective in phasing out alcohol promotions from times and placements which have high exposure to young people up to 25 years

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4. Reform alcohol taxation and pricing arrangements to discourage harmful drinking

Commission independent modelling under the auspices of Health, Treasury and an industry panel, for a rationalised tax and excise regime for alcohol that discourages harmful consumption and promotes safer consumption
Develop the public interest case for minimum (floor) price of alcohol to discourage harmful consumption and promote safe consumption
Direct a proportion of revenue from alcohol taxation towards initiatives that prevent alcohol-related societal harm

5. Improve the health of Indigenous Australians

Increase access to health services for Indigenous people who are drinking at harmful levels through:
- Providing resources to primary healthcare providers
- Training of staff, including Indigenous health workers
- Expanding both community-based and residential alcohol treatment programs
- Increasing health service capacity to facilitate coordinated case management of alcohol-dependent persons
Support local initiatives in Indigenous communities, including:
- Restricting the physical availability of products
- Reducing the number, density and/or opening hours of licensed premises in areas of high alcohol-related harm
- Strengthening enforcement of the Responsible Serving of Alcohol provisions
- Establishing local groups of senior Indigenous men and women to promote greater individual and family responsibility in relation to alcohol
Establish a reliable, regular and sustained system for the collection and analysis of population statistics on alcohol and drug use among Indigenous people
Establish and fund a multi-site trial of alcohol diversion programs

6. Strengthen, skill and support primary healthcare to help people in making healthy choices

Enhance the role of primary healthcare organisations in preventing and responding to alcohol-related health problems
Develop a more comprehensive network of alcohol-related referral services and programs to support behaviour change in primary healthcare
Increase access to primary healthcare services and improve health outcomes for hard-to-reach disadvantaged individuals who are at risk of alcohol-related health problems

7. Build healthy children and families

Protect the health and safety of children and adolescent brain development by:
- Developing nationally consistent principles and practices regarding the supply of alcohol to minors without parental/guardian consent
- Promoting informed community discussion about the appropriate age for young people to begin drinking
Support parents in managing alcohol issues at all stages of their children’s development through community-level approaches
Measure the impact of harmful consumption of alcohol on families and children

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8. Strengthen the evidence base

Develop a system for nationally consistent collection and management of alcohol wholesale sales data to inform key alcohol policy developments and evaluations
NPA to define a set of essential national indicators on alcohol consumption and health and social impacts

Second phase (2014–2017)

Monitor the implementation of approaches to the policing and enforcement of liquor control laws
Implement and monitor the implementation of the national partnership agreement on policing and enforcement of liquor control laws and regulations
Monitor and evaluate the first phase of the social marketing strategy
Develop and implement the new phase of the comprehensive, sustained social marketing strategy
Continue the phasing out of alcohol promotions from times and placements which have high exposure to young people aged up to 25 years
Introduce a new pricing regime, including minimum price, based on work completed in the first phase
Monitor and evaluate the impact of the new pricing regime
Monitor and evaluate access to health services for Indigenous people and the generation of new local initiatives
Expand and scale up successful local initiatives for Indigenous Australians
Monitor and evaluate the role of primary healthcare organisations in dealing with alcohol-related health problems
Report on progress in building alcohol referral services and programs; and increase in access to disadvantaged groups
Monitor age and initiation of drinking alcohol
Review progress in support to parents in managing teenage drinking behaviours
Improve the utilisation of key datasets on the harm to drinkers and harm to others
Expand the collection of patterns of drinking data to include place of drinking, duration of drinking occasion, and reasons for drinking

Third phase (2018–2020)

Evaluate outcomes of the national partnership agreement on policing and enforcement
Develop new approaches to the policing and enforcement of liquor control laws, based on evaluated outcomes
Monitor and evaluate the second phase of the social marketing strategy
Monitor and evaluate the effectiveness of legislative approaches if implemented
Identify any additional measures required to address alcohol promotion across other media sources
Refine the new pricing regime, including minimum price, based on work completed in the first and second phases
Evaluate progress in increasing access to health services and growth in quality and scale of local initiatives during the first two phases
Refine and redevelop primary healthcare systems for the prevention and treatment of alcohol-related health problems
Implement new approaches to protect children and adolescents from alcohol-related harm based on experience from phases one and two